Travel Retail Europe Marketing Intern

The L’OCCITANE Group is a leading international manufacturer and retailer of premium and sustainable beauty and wellness products. The Group operates in 90 countries worldwide and has 3,000 retail outlets, including over 1,300 of its own stores. Within its portfolio of premium beauty brands that champion organic and natural ingredients are: L’OCCITANE en Provence, Melvita, Erborian, L’OCCITANE au Brésil, LimeLife by Alcone, ELEMIS, Sol de Janeiro and Dr. Vranjes Firenze.

With its nature-positive vision and entrepreneurial ethos, L’OCCITANE Group is committed to investing in communities, biodiversity, reducing waste and to finding sustainable solutions to create a better and healthier planet. The mission statement of the Group is: With empowerment we positively impact people and regenerate nature.

L’OCCITANE is also committed to sustainability for business, people & the planet, as well as respect of human rights, ethics principles and labour protection. All employees at L’OCCITANE must therefore implement the company’s mission and integrate the social, environmental, economic and legal effects of their actions in their day-to-day job. In practice, this means that any employee at L’OCCITANE shall contribute to growing sales, regenerating nature, caring for our consumers & partners and supporting our employees. The L'OCCITANE Group is a certified B CorporationTM.

CONTEXT:

L’Occitane Group Travel Retail team is looking for an Intern, based in Switzerland. This person will work closely with Sol de Janeiro and L'Occitane en Provence Regional Brand Managers to execute Marketing & Digital initiatives within the Travel Retail environment (airports, cruises and ferries, airlines).

This internship will give you an understanding of the challenging European Travel Retail markets, how to market to travelers in-store & online, and a behind the scenes exposure to the Trade Marketing & Product Development process from a local perspective.
 

MAIN MISSIONS:

Hand-in-hand with your managers, you will be responsible for developing and executing Marketing strategy of the Brands to achieve defined business objectives (KPIs). You will also be responsible for ensuring the proper development, execution and benchmarking of all programs designed to increase brands visibility on POS (Point of Sale).

1 – TRADE MARKETING 

• Assist in the planning, implementation, and tracking of trade marketing initiatives for retailers in collaboration with commercial and marketing teams to drive sales and enhance brand presence
• Support the organization and execution of promotional campaigns, in-store activations, and brand events, ensuring the availability and/or development of all necessary marketing tools (Merchandising, Visuals, 360° plan, GWPs, Products and retailer presentations, etc.) in coordination with Brand Managers
• Collaborate with cross-functional teams to analyze sales performance and consumer insights, providing recommendations and best practices for future campaigns

2 – TRAVEL RETAIL EXCLUSIVITIES DEVELOPMENT

• Support the product development team in creating travel retail exclusives tailored to the unique needs of global travelers
• Help in gathering market research, identifying trends, and ensuring products are designed to meet the needs of customers in the travel retail sector
• Assist in coordinating with suppliers and partners to ensure timely delivery and alignment with marketing strategies

3 – MARKETING & DIGITAL SUPPORT

• Assist in the creation, updating, and maintenance of key marketing materials (Marketing Bible, Digital Toolbox, presentation decks, and visual merchandising recommendations), while also providing administrative support to the team, such as managing databases, product orders, follow-up of invoicing, and ensuring all materials are accurately updated
• Support the management of digital campaigns and yearly content, ensuring brand consistency across all platforms
• Help monitor the effectiveness of digital marketing efforts and report on key metrics
• Support in the design and production of all assets for online campaigns, social media, and other marketing channels such as airlines catalogs

HOW YOU CAN FIT:

• Master degree with a first experience in Operational Marketing (an internship agreement provided by your school is mandatory),
• Experience in Marketing and/or Cosmetics and/or Travel Retail would be a plus,
• Fluent in English & French would be highly appreciated,
• Proficency on Word, Excel, Powerpoint, Outlook,
• Creative and entrepreneurial, solution oriented,
• Strong team spirit and good coordination skills,
• At ease in a fast-paced and multi task environment, working with short-term deadlines.

STARTING DATE: July 2025 for 6 months (Full-time position)

LOCATION: Geneva (Plan-les-Ouates), Switzerland

If you are selected, we will have the pleasure to meet you during an online recruitment day

L’OCCITANE is an equal opportunities employer. This means that, when making decisions about our employees’ careers with us, our main considerations are their ability to do their jobs and develop in their roles. One way we cultivate change is by creating a more diverse and inclusive workplace and organizational culture. As part of this, we are committed to building an environment that is free from discrimination and harassment where everyone feels respected and valued. We recruit positive-minded people who share our core values - entrepreneurship, team spirit, leading by example and authenticity – and our commitment to sustainability.

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